No monthly fees, no minimums. You only pay for leads that match your exact criteria. Prices vary by vertical, exclusivity, and lead quality score.
When a lead comes in, anonymized data is pinged to all eligible buyers. The highest bidder within your max bid wins the lead.
Exclusive leads are sold to one buyer only. Expect to pay 2x–5x more than non-exclusive, but conversion rates are significantly higher.
Higher-scored leads (70+) command premium prices. Lower-scored leads are priced at the floor. You set your max bid per vertical.
You pay only when a lead is delivered. No setup fees, no monthly minimums, no contracts required to start.